Guest blogging is one way bloggers and freelance writers hope to gain popularity for their blog. If they get published on a successful blog they will probably immediately get more visitors to their blog and more subscribers will probably follow. I intend to feature more articles about guest blogging but today I had the good fortune to read an exceptionally informative blogpost on Firepole Marketing, one of my favorite blogs …
in it Leah Manderson starts with: “Yes, you read the headline correctly: this post is all about how she “accidentally” got published on Forbes.com.”
Syndicators and Aggregators
Then Leah very generously details the steps that lead her blogpost to appear in Forbes.com and that makes her article particularly valuable. Bloggers or freelance writers who are interested in spreading their reach can use that information to work backwards through syndicators and aggregators.
Leah explains all about how she figured that there must be hundreds of sites that spread their content wide and she gives some pointers on how to go about finding them or reaching them.
She says: “of 5 articles I wrote in 2013, three of them landed on Forbes.com, and all of the posts were shared around the web on sites including Yahoo!, Lifehacker, SavvySugar, the Chicago Tribune, the Zillow Blog, Levo League, and more.
In other words, the more I wrote, the more opportunities I had to reach my target market. It was a guest poster’s dream come true.” Read more at:how she “accidentally” got published on Forbes.com.”
Yes! A lot of time is taken up by marketing tasks!
Most of your days will be taken up with marketing tasks when you’re building a business. With any fairly new business, when you’re building it from the ground you will be doing some marketing!
After you decide on your service offerings and set your rates, you need to get writing samples done and feature them on your website or blog. You did get a website or blog set up, didn’t you?
All the work will be worthwhile when you’re guest posting and you can follow Leah’s successful blog posting suggestions and expect success in your business.